Digital marketing designer with 10+ experience. Experienced in developing clients’ websites, automating marketing funnels, organizing training webinars and courses, SEO optimization, and creating client branding.Familiar with dozens of technology platforms including Wordpress, InfusionSoft, AccessAlly, Constant Contact, GoToWebinar, Zapier, SEMrush, cPanel, Go High Level and many more.
Work Experience
Digital Marketing Designer
Freelance
February 2024-Present
Designing event graphics and printed materials
Website design and management
Marketing Specialist
ThriveFuel Digital Marketing
September 2021 - September 2023
Website design and maintenance for approximately 125 client and company websites
Transition the web hosting of 100 websites to a new system
Create and improve standard operating procedures for more than 15 company processes
Worked on the SMS and email marketing for 10 clients
Identifying and resolving technical SEO issues on websites
Web Marketing Designer
Sandra L. Leyva, Inc.
July 2012 - August 2021
Developed and designed on 300 wordpress websites
Created more than a 100 marketing automations and products in the Keap CRM
Assisted in organizing the annual 300-attendee user virtual conference for 6 years
Designed more than 35 lead magnets, sponsor kits, case study and other materials
Scheduled posts and produced graphics for 25 social media clients
Set-up more than 50 certificated courses in company client portal
Graphic Designer
8 Bees Motion Graphics
January 2011 – May 2011
Design packaging print materials and branding assets
Ensure consistency in branding across all marketing materials
Featured Skills
Website Development
Website design and development
Set up website hosting accounts
Familiar with e-commerce platforms
Knowledge of wordpress, HTML, CSS, PHP and javascript
Web Maintenance
Domain management and facilitate domain transfers
Troubleshoot and repair website issues and problems
Maintain website backups and updates
SEO
Optimize website content, tags, and headings for search engines
Google Analytics creation and implementation
Experience with SEO tools including SEMrush
Identifying and resolving technical SEO issues on websites
Marketing
Produce marketing materials such as prospect kits and lead magnets
Implement marketing automations
Design and schedule marketing emails
SMS marketing implementation
Online Course Management
Webinar automation set up
Moderate virtual conference sessions
Set up and maintain online membership portal
Design and implementation of online courses
Online community management
Graphic Design
Conceptualize and design materials such as brochures, logos, infographics and other marketing materials
Produce graphics for digital and website use
Knowledge of Adobe Software (Photoshop, illustrator, inDesign, Premiere, After Effects)
Create marketing videos
Social Media
Set up and maintain social media channels
Curate and write social media posts
Design graphics and videos for social accounts
Administrative
Create and improve standard operating procedures for company processes
Respond to customer service emails from clients
Guide and train junior developers
Education
BS Multimedia Arts and Sciences
Mapua Institute of Technology
2007-2011First Diploma Media
Grimsby Institute of Further and Higher Education
2006-2007